THE MANDATE

To create a content marketing strategy that showcases the products' ability to resist extreme weather.

CONTENT MARKETING - 2020

THE MANDATE

To accentuate the message Racer Gloves wanted to share with their audience, it was important to add a mix on photos that showcased the product.  By adding a mix of action shots, close-ups, and landscape photos, we were able to match the message we wanted to share through the photographic content.